The cocktail that became Southern Comfort was invented in 1874 by bartender Martin Wilkes Heron while working at McCauley’s Tavern, New Orleans. Heron would start with a good quality bourbon, then add vanilla bean, a quarter lemon, half a cinnamon stick, four cloves, a few cherries, and a bit of orange. He would let this soak… Read more »
Legacy Canadian Whisky The brief was to create a Canadian Whisky brand based on the product’s Alberta origins. We considered several animal icons, settling on the sparrowhawk, an Alberta native. The bird perches on a length of barbed wire, evoking Alberta’s cattle ranching culture. Canadian mountain scenery on the inside of the back… Read more »
